As part of the Inspire to Rise program, the cohort is also receiving comprehensive training in digital skills through a dynamic partnership between AjiraDigital and eMobilis Technology Training Institute. This collaboration is focusing on equipping participants with knowledge in digital marketing and e-commerce, unlocking pathways to new income opportunities, wider markets, and sustainable livelihoods.
The training is designed to meet the growing need for digital literacy among young women, especially those navigating the challenges of motherhood and early adulthood. By mastering digital marketing techniques, participants are learning how to effectively promote products and services online, reaching broader audiences beyond their immediate communities. The e-commerce component is introducing them to the fundamentals of buying and selling goods through digital platforms, providing practical skills to set up and manage online businesses.
This empowerment through digital proficiency will open doors to diverse income streams that were previously inaccessible, facilitating economic independence and resilience. Participants now have the capacity to tap into online marketplaces, connect with customers nationwide and beyond, and sustain businesses that contribute to their families’ well-being.
The partnership exemplifies how targeted digital skills training can transform lives, particularly for marginalized groups such as teenage mothers. As digital economies continue to expand, such initiatives play a crucial role in fostering inclusive growth by bridging the digital divide and promoting entrepreneurship among youth.
